Introducing Rabbhole

The CRM that maintains itself.

AI that updates your data, drives next steps, and answers any question about your business. Open source.

Open source · MIT license · Self-hostable

Google Data Usage

When you connect Google, Rabbhole uses read-only Gmail and Calendar scopes to sync customer interaction context. We do not send, modify, or delete Gmail messages, and we do not use Google user data for advertising. See Privacy Policy and Terms of Service.

The Status Quo

Traditional CRMs expect you to log notes, update fields, and draft follow-ups. Instead of bringing you closer to your customers, they drown you in busywork and put you out of touch with what's actually happening.

That's why we built Rabbhole — an AI-native CRM with complete customer memory. It updates itself after every interaction, drives next steps for you, and can answer any question about your business.

$80B
/year spent on CRM
$300
/seat/month average
0
seats in Rabbhole
Foundations

Full customer context to buildand scale your company

  • Every interaction in context

    Rabbhole reads emails, meeting transcripts, and conversation records you share with it to compile an exhaustive history of your customer relationships.

  • A world model for your business

    Rabbhole develops contextual understanding of your company, your product, and your market. This gives agents comprehensive context when they answer questions or perform tasks for you.

  • Schema-less foundation

    No upfront configuration required — Rabbhole captures everything from day 1 and lets you evolve your data model over time.

Acme Corp
12 contacts · 3 open deals
Recent signals
Meeting noted
Deal updated
Email synced
Sarah Chen — VP Sales
James Wu — CTO
Lisa Park — Procurement
Features

What you can do with Rabbhole

Describe it. See it.

Tell Rabbhole what you need in plain language. It generates the view — kanban, table, ranked list — on the fly. No drag-and-drop builder. No configuration wizard.

Deals closing this quarter by amount
View in canvas →
Deals · Closing Q1 2026
Qualification3
Acme Corp
$120k
Beta Inc
$85k
Nova Ltd
$64k
Proposal2
Gamma Co
$95k
Delta AG
$72k
Negotiation1
Zeta Corp
$150k

Data that fixes itself.

Entity resolution runs continuously. Duplicates detected and merged. Every record gets a data quality score. Your CRM stays clean without a CRM admin.

Before
Acme Co.
j.smith@acme.co
ACME Corporation
john.s@acme.com
Acme Corp
jsmith@acme.co
merge
After
Acme Corporation
john.smith@acme.com
12 contacts · 3 deals · $420k pipeline
98% confidence·3 sources merged

Open source. No lock-in.

BYOK — bring your own LLM keys. MIT license. Self-host on Docker, deploy to Vercel, or run it anywhere. Your data never leaves your infrastructure.

Terminal
$ git clone rabbhole && docker compose up
[+] Running 3/3
rabbhole-web·····running
rabbhole-db······running
rabbhole-ai·····running
localhost:3000 ready
MIT licenseBYOKSelf-hostable

Import from anywhere

CSVHubSpotSalesforcePipedriveZendeskNotionSlackGmailAirtableGoogle SheetsIntercomCloseCSVHubSpotSalesforcePipedriveZendeskNotionSlackGmailAirtableGoogle SheetsIntercomClose
CSVHubSpotSalesforcePipedriveZendeskNotionSlackGmailAirtableGoogle SheetsIntercomCloseCSVHubSpotSalesforcePipedriveZendeskNotionSlackGmailAirtableGoogle SheetsIntercomClose
Why I Built This

Built by someone who lived the problem.

I spent 10 years watching CRMs fail. At FELFEL, I managed 450,000 contacts across 15 objects with 350 workflows. The software was supposed to help. It didn't. So I built what I wished existed.

Marco Di Cesare
Founder · 10 years in CRM operations

Import your CRM in 60 seconds.

Drop a CSV. Rabbhole maps your columns, understands your schema, and you're in.

Start importing — it's free

No credit card. Open source. Self-hostable.